The Southern Grist Brewing Company announced its latest canned beer beverage titled the 'Strawberry Biscuit Ale.' This ale is inspired by the 'Made from Scratch Biscuits' offered by Hardee's. As such, the beer features a combination of the ingredients in the biscuits, combined with traditional beer ingredients and an additional strawberry puree for a sweet taste, and then fermented.
When creating the Strawberry Biscuit Ale, Owen Klein, the VP of CKE Restaurants, stated: "Every subsequent batch we doubled the amount of Hardee’s biscuits in it to make the biscuit flavor come out," continuing on to state that the company settled on 22 batches of biscuits being the sweet spot for a perfect balance of flavor in the resulting ale.
The Strawberry Biscuit Ale will be available at a number of Hardee's locations across the United States, as well as from The Southern Grist Brewing Company. It is important to note, though, that most Hardee's locations cannot sell alcohol, so this drink will be limited to those that can.
Fast-Food-Inspired Beers
The 'Strawberry Biscuit Ale' is Inspired by Hardee's Scratch Biscuits
Trend Themes
1. Fast-food-inspired Beers - The trend of creating beers inspired by fast food will continue to grow as more breweries look to appeal to a wider audience.
2. Collaborative Products - Collaborations between restaurants and breweries will continue to create unique flavor profiles that appeal to consumers looking for new and exciting experiences.
3. Innovative Beer Flavors - Breweries will continue to push the boundaries of traditional beer flavors by incorporating unconventional ingredients, appealing to consumers looking for unique and exciting tastes.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of fast-food-inspired beers by partnering with local breweries to create unique products that drive foot traffic and appeal to a wider audience.
2. Craft Beer - Craft breweries can capitalize on the trend of fast-food-inspired beers by incorporating unique and unconventional ingredients to create innovative, one-of-a-kind flavors that stand out in a crowded market.
3. Fast Food - Fast food restaurants can capitalize on the trend of fast-food-inspired beers by collaborating with local breweries to create exclusive products and experiences that set them apart from their competitors.