New Zealand wine brand, Stoneleigh, shows how nature can appear in the most unexpected places, bringing a ‘Wonder of Nature’ to inner city Auckland. Check out the video above to see how Stoneleigh surprised and delighted Auckland with its multi-sensory urban oasis.
Enjoyed the music? Stoneleigh partnered with New Zealand recording artists, Mt Eden, whose song ‘Drive’ evokes the flavours of Stoneleigh wine in sound. As a thank you to fans, Stoneleigh and Mt Eden have made the track available for free download>.
Visit Stoneleigh to learn how they're capturing the essence of New Zealand's most acclaimed winemaking region.
Pop-Up Wine Mixers
Stoneleigh Vineyards Creates 'Wonder of Nature' in the Heart of a City (SPONSORED)
Trend Themes
1. Pop-up Wine Mixers - Opportunity to create unique and immersive wine experiences in non-traditional venues.
2. Multi-sensory Marketing - Innovative ways to engage customers beyond taste by incorporating music, art, and unexpected senses.
3. Collaborative Partnerships - Opportunities to leverage partnerships with local artists to create unique brand experiences.
Industry Implications
1. Wine Industry - Opportunity for wineries to expand their reach with pop-up events that appeal to new audiences.
2. Event Planning - Opportunity to offer turn-key pop-up event experiences for wineries, or partner with wineries to create unique experiences.
3. Music Industry - Opportunities for musicians to integrate with brands and expand their reach beyond traditional album sales.