Dark Side Coffee

The Star Wars Breakfast Beverages Set is Perfect for Geeky Java Fiends

ThinkGeek is doing its part to make breakfast nerdy with the new Star Wars breakfast beverages. The Star Wars breakfast beverages is a set of coffee, tea and cocoa themed after the Star Wars universe.

The coffee is appropriately enough called Vader's Dark Side Roast and is a blend of Indonesian and African beans. The tea is Yoda Dagobah Green Tea and is rumored to be from the deepest jungles of the swamp planet. The cocoa is 'Hoth Cocoa' and is designed to warm you up before you go out in the freezing cold to do battle with AT-ATs/a snowed-in driveway. The entire set is available online from ThinkGeek for $29. If these don't scream nerdy stocking stuffers, then I don't know what does.
Trend Themes
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Industry Implications
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2. Food and Beverage - The food and beverage industry can capitalize on the popularity of nerd culture by creating themed products and collaborating with popular franchises to promote them.
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