Chocolate and chili flavors are often combined in desserts and hot cocoa beverages, but the Salem Baking Co. offers a different way to indulge a sweet tooth with its spicy chocolate chip cookies.
The thin Hatch Pepper Chocolate Chip cookies boast a spicy-sweet flavor that comes from combining milk and semi-sweet chocolate chips with the piquant taste of a hatch chile.
This combination of spicy-and-sweet ingredients speaks to consumers who are looking for more complex flavor combinations from food and drinks, beyond those that can only be categorized as sour, sweet, salty or savory. While consumers are often apprehensive about trying new products, a tried-and-true chocolate chip cookie offers an easy way to sneak in an exotic new ingredient that results in a more flavorful product overall.
Spicy Chocolate Cookies
Salem Baking Co. Uses Hatch Peppers in Its Spicy Chocolate Chip Cookies
Trend Themes
1. Spicy-sweet Combinations - Exploring complex flavor combinations by combining spicy and sweet ingredients in food and beverages.
2. Exotic Ingredients - Incorporating exotic ingredients in familiar products to add new and exciting flavors.
3. Flavor Innovation - Meeting consumer demand for unique and diverse flavor profiles by introducing innovative combinations.
Industry Implications
1. Bakery Industry - Creating innovative baked goods that incorporate spicy and sweet flavor combinations, offering consumers new taste experiences.
2. Snack Food Industry - Developing spicy-sweet snack options that provide consumers with an adventurous and satisfying flavor blend.
3. Food and Beverage Industry - Exploring novel ways to combine traditional ingredients with exotic flavors, giving consumers a wider selection of unique taste experiences.