This year, Divella introduced consumers to an all-new pasta product: Turmeric Spaghetti.
The healthy spice is a known antioxidant that also has antibacterial, anti-inflammatory and even anti-cancer properties. As an addition to one of Italy's favorite food products, turmeric transforms the versatile pasta noodles into a nourishing base for a meal. The Turmeric Spaghetti does not require any special or specific sauces, and as the brand describes, this "means that it’s easy to prepare for non-Italian consumers."
Alongside its Turmeric Pasta, Divella also makes a variety of options infused with vegetables, herbs and spices, including everything from Chili Pepper Penne to Basil and Garlic Linguine. As well as seeking out products like pasta that are enriched with vegetables, many health-conscious consumers are exploring alternative noodles that are made with a base of pulses instead.
Anti-Inflammatory Spaghetti Noodles
Divella's Noodles Have Turmeric as a Beneficial Addition
Trend Themes
1. Turmeric-infused Foods - Food companies can incorporate turmeric in their products to offer anti-inflammatory, antibacterial and anti-cancer benefits to consumers.
2. Alternative Noodles - Companies can develop noodles made with pulse-based ingredients to cater to health-conscious consumers seeking alternative pasta options.
3. Vegetable-infused Pasta - Companies can offer pasta products enriched with vegetables, herbs and spices to appeal to health-conscious consumers and offer a unique flavor profile.
Industry Implications
1. Food and Beverage - Food companies can explore the trend of incorporating anti-inflammatory and health-boosting ingredients in their products to cater to the growing demand for healthy and nourishing food options.
2. Health and Wellness - Health and wellness companies can market products containing ingredients like turmeric and pulse-based noodles that offer anti-inflammatory and other health benefits to consumers.
3. Agriculture - Agricultural organizations can promote the cultivation of ingredients like turmeric and pulse-based crops to cater to the growing demand for healthy food options and to offer new opportunities to farmers.