The Burger King Southwestern King Sandwich is a new menu item being launched by the brand at its locations in Canada that will provide patrons with a satisfyingly crunchy option to try out. The burger is made with two of the brand's signature quarter-pound beef patties that have been flame-grilled along with two slices of cheese, bacon and crispy onions. The sandwich is then topped with a jalapeño queso and a bunch of crunchy tortilla chip strips to give it just the right amount of crunch.
The Burger King Southwestern King Sandwich provides a flavorful and textural experience that is being launched at participating locations at a price point of $9.19 CAD. The burger will provide a touch of Southwest Americana flavor to locations in the north as temperatures continue to trend downwards.
Tortilla Chip-Topped Burgers
The Burger King Southwestern King Sandwich is Available in Canada
Trend Themes
1. Southwest Flavor - Opportunity to create new menu items with a Southwest American inspiration for fast food brands
2. Tortilla Chip Toppings - Incorporating tortilla chips as a topping or side can add a unique texture to food items in the fast food industry
3. Double Meat Burgers - There is a growing market for burgers with two or more meat patties for fast food companies to appeal to burger enthusiasts
Industry Implications
1. Fast Food - Opportunity for fast food companies to incorporate Southwest American flavors and toppings to appeal to customers
2. Snack Food - There is a potential to expand the use of tortilla chips beyond traditional dipping into the snack food market
3. Meat Processing - Growing market for burger patties that are larger in size or stacked with multiple patties represents a potential innovation opportunity for meat processing companies