In partnership with award-winning chef, taste-maker, soul food and southern cooking expert Millie Peartree, McCormick is celebrating Black History Month by transforming charcuterie boards into "Soul-Cuterie" boards. These boards celebrate soul food recipes and they feature recipes like Peartree's deviled eggs with southern fried chicken skin. Another essential Soul-Cuterie selection are the catfish nuggets, prepared with Zatarain's Crispy Southern Fish Fri and Creole Mustard and Old Bay Seasoning.
With the introduction of these Soul-Cuterie boards, families will get to reimagine how they share their favorite soul food dishes for a variety of group gatherings.
To kick-start this partnership, McCormick donated to the chef's Full Heart, Full Bellies initiative, which supports the food insecure in her current hometown of the Bronx.
Southern-Style Charcuterie Boards
McCormick's "Soul-Cuterie" Boards Mark Black History Month
Trend Themes
1. Soul-cuterie Boards - The creation of Soul-Cuterie boards highlights the opportunity for innovative food pairings.
2. Reimagining Group Gatherings - The transformation of charcuterie boards into Soul-Cuterie boards presents an opportunity for new and exciting ways to share soul food dishes at group gatherings.
3. Celebrating Black History Month - McCormick's partnership with Millie Peartree highlights the opportunity for companies to celebrate significant cultural events by collaborating with experts in the field.
Industry Implications
1. Food and Beverage - The food and beverage industry can benefit from exploring innovative ways to showcase traditional dishes, like the Soul-Cuterie boards, and collaborate with experts like Millie Peartree to explore creative food pairings.
2. Event Planning - The event planning industry can benefit from incorporating unique and cultural food experiences at gatherings, like the Soul-Cuterie boards.
3. Philanthropy - Philanthropic organizations can work with companies to support initiatives like McCormick's Full Heart, Full Bellies, which aims to support the food insecure in local communities.