Surratt's Souffle Eyeshadow is an innovative, water-based formula that's intensely pigmented and uniquely textured thanks to being whipped and cool to the touch. This bouncy and buildable eyeshadow formula is available in several shimmering shades like Pluie Mauve and Rose Reve that are ready to dazzle on their own or layer atop other products, like the brand's Artistique Eyeshadow, for extra dimension.
These fast-drying, non-creasing yet easy-to-remove eyeshadows from Surratt are user-friendly and forgiving enough to be applied with fingertips when creating everyday and special occasion looks.
To preserve the best features of the luxurious eye makeup formula, beauty consumers must store their Souffle Eyeshadow at room temperature and tightly close the lid.
Bouncy Buildable Eyeshadows
Souffle Eyeshadow Delivers Long-Wearing Color with a Unique Formula
Trend Themes
1. Whipped and Cool - The bouncy and buildable eyeshadow formula is uniquely textured thanks to being whipped and cool to the touch.
2. Shimmering Shades - The Souffle Eyeshadow is available in several shimmering shades like Pluie Mauve and Rose Reve that are ready to dazzle.
3. User-friendly and Forgiving - These eyeshadows are fast-drying, non-creasing yet easy-to-remove and forgiving enough to be applied with fingertips.
Industry Implications
1. Beauty Industry - The Beauty Industry can capitalize on the trend of whipped and cool eyeshadow formulas to create innovative, long-wearing eye makeup products.
2. Cosmetics Industry - The Cosmetics Industry can explore the growing demand for shimmering eyeshadow shades and incorporate them into their product offerings.
3. Makeup Application Industry - The Makeup Application Industry can leverage the user-friendly and forgiving nature of these eyeshadows to develop innovative tools and techniques for effortless eyeshadow application.