America's iconic drive-in chain Sonic has combined its fan-favorite grilled cheese sandwich with a classic cheeseburger to create its new Grilled Cheese Burger.
The Grilled Cheese Burger is made with its delicious buttery Texas Toast and adds melted cheese, a 100 % pure beef patty, mustard, ketchup, and diced onions to create a delicious sandwich-burger hybrid. It is the perfect road trip meal and comes with a duo patty offering for those in need of extra protein.
This new offering is available at participating Sonic locations and retails for USD 2.49. It is available for a limited time until September 26 while supplies last. Customers can also purchase this delicious new meal for half-price when ordering online or through the Sonic app.
Juicy Sandwich-Burger Hybrids
Sonic's New Grilled Cheese Burger is Available for a Limited Time
Trend Themes
1. Sandwich-burger Hybrids - There is an opportunity to create new sandwich-burger hybrid menu items by combining two classic dishes.
2. Limited Time Offer Foods - Limited time offers can create a sense of urgency and drive sales for particular menu items.
3. Mobile Ordering - Offering discounts or promotions for mobile orders incentivizes customers to try new offerings and benefits from the added convenience.
Industry Implications
1. Fast Casual - Fast casual restaurants can benefit from combining traditional menu items to create unique offerings.
2. Fast Food - Fast food restaurants can utilize limited time offers to drive sales and keep the menu fresh and exciting for customers.
3. Mobile App Development - There is an opportunity to develop mobile ordering apps that incentivize customers to try new offerings and gain benefits from added convenience.