Wintery Soft-Baked Cookies

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Pillsbury Soft Baked Sugar with Sprinkles & Icing Cookies are Seasonal

The Pillsbury Soft Baked Sugar with Sprinkles & Icing Cookies are arriving in celebration of the 2021 holiday season to provide consumers with a way to easily enjoy some festive treats without having to do any of the baking themselves. The cookies feature a recipe that makes use of real butter and feature blue sprinkles that are paired with a drizzling of icing to give them a festively appealing touch of sweetness. The cookies come in packs of 18 and come in a resealable package that will help to lock in the soft-baked freshness of the treats.

The Pillsbury Soft Baked Sugar with Sprinkles & Icing Cookies are arriving for a suggested retail price of $3.69, but will only be around for the holidays.
Trend Themes
1. Seasonal Treats - The popularity of seasonal treats continues to rise, providing opportunities for companies to create unique and festive products for consumers.
2. Convenience Baking - As consumers look for easy and convenient ways to enjoy baked goods, there are opportunities for companies to create pre-made baking options.
3. Premium Ingredients - Consumers are willing to pay more for baked goods made with premium, high-quality ingredients, presenting an opportunity for companies to differentiate their products.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage the demand for seasonal treats, convenience baking, and premium ingredients to create new products and increase sales.
2. Retail - Retail stores can stock pre-made baking options, including holiday-themed treats such as the Pillsbury Soft Baked Sugar with Sprinkles & Icing Cookies, to cater to consumers looking for convenient options.
3. E-commerce - E-commerce platforms can offer a wide range of pre-made baking options, including seasonal treats, for consumers looking for easy and convenient ways to enjoy baked goods without having to leave their homes.

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