When SodaStream introduced the first iteration of its soda maker, it instantly changed the way carbonated beverages were prepared, consumed and regarded from a health perspective. With a soon-to-be launched system called SodaStream Mix, this company continues to disrupt the beverage industry.
Previously, SodaStream only offered machines that were capable of making carbonated drinks from water, but Mix has five beverage settings for making fizzy drinks from bases like fruit juice and alcoholic beverages. As well as promising more versatility, what really takes Mix to the next level is its Bluetooth connectivity. Inspired by other kitchen appliances that allow remote connectivity, tasks on Mix can be executed through smartphone controls.
With a sleek form created by renowned designer Yves Behar, it's fitting that this soda machine will be debuted at the upcoming Salone de Mobile in Milan.
Bluetooth Soda Machines
SodaStream's Mix Soda Maker Lets You Remotely Prepare Drinks
Trend Themes
1. Bluetooth-connected Appliances - SodaStream Mix's Bluetooth connectivity presents an opportunity for disrupting the home appliance industry with remote control capabilities.
2. Beverage Personalization - SodaStream Mix's versatility, with five different beverage settings, presents an opportunity for disrupting the beverage industry by allowing greater personalization of drinks.
3. Alternative Base Beverages - SodaStream Mix's ability to make fizzy drinks from alternatives to water, like fruit juice and alcoholic beverages, presents an opportunity for disrupting the beverage industry with new flavors and options.
Industry Implications
1. Home Appliance - The Bluetooth functionality in SodaStream Mix presents opportunities for disrupting the home appliance industry with connected devices.
2. Beverage - The versatility and alternative base options in SodaStream Mix present an opportunity for disrupting the beverage industry by offering more customized and unique drink options.
3. Kitchen Gadgets - SodaStream Mix's innovative capabilities pave the way for disruptive innovation in the kitchen gadgets industry with new and exciting possibilities.