Most people in their 20s or older grew up with television as the primary source of entertainment and are thus perfectly comfortable with 22- or 45-minute long episodes, but Snackable TV is a new site specifically geared toward the generation that was reared on the internet. The site features short-form videos through its digital platform, offering Gen Z audiences a subscription-free arena for quality content.
Snackable TV features user-generated content, but submitting a video or a series on the site isn't as easy as simply uploading it. The platform is curated to ensure that the content is in line with the tastes of its audience, so creators need to submit their ideas, videos, and photography to the site's admins before it can be published. Snackable TV's vertical categories include Culture, Film, Gaming, Music, Podcast (the only long-form content on the site,) Style, and What's Hot.
Youthful Short-Form Content Sites
Snackable TV Offers Short Video Series for Gen Z Audiences
Trend Themes
1. Short-form Video Content - Disruptive innovation opportunity in creating platforms that cater specifically to Gen Z audiences, offering short-form videos for their entertainment.
2. User-generated Content - Disruptive innovation opportunity in curating user-generated content to ensure it aligns with the preferences of the target audience.
3. Subscription-free Platforms - Disruptive innovation opportunity in creating digital platforms that provide high-quality content without the need for subscriptions.
Industry Implications
1. Digital Entertainment - Disruptive innovation opportunity in the digital entertainment industry by offering new platforms for short-form video content for Gen Z audiences.
2. Creative Content Creation - Disruptive innovation opportunity in the creative content creation industry by curating and promoting user-generated content in line with the preferences of the target audience.
3. Streaming Services - Disruptive innovation opportunity in the streaming services industry by providing subscription-free platforms that offer quality content for Gen Z audiences.