Applebee's is expanding its menu with the debut of two new entrees and new Smoothie Swirls.
Perfect for chicken lovers, Applebee's has just added a new Chicken Bacon Ranch Sandwich and a new Sweet & Spicy Crispy Chicken Sandwich The former features chicken paired with Applewood-smoked bacon and house-made ranch dressing, while the latter features the brand’s Sweet Asian Chile sauce.
On the beverage side of things, Applebee's has added a whole new non-alcoholic drink option that it's calling Smoothie Swirls. These fruity drinks are essentially slushie drinks made with natural ingredients and fruit flavors. The slushies come in Strawberry Mango and Strawberry Colada flavors.
The two new chicken sandwiches and the new Smoothie Swirls are available now from participating Applebee locations nationwide.
Fruity Non-Alcoholic Slushies
Applebee’s Just Introduced New Smoothie Swirls in Two Tasty Flavors
Trend Themes
1. Fruit-flavored Non-alcoholic Beverages - Opportunities abound to create more non-alcoholic beverage options with natural fruit ingredients and unique flavor combinations.
2. Expanded Fast Casual Menus - Fast casual chains can compete with traditional sit-down restaurants by expanding their menu offerings to include more unique entrees and beverage options.
3. Innovative Sandwich Combinations - Innovative sandwich combinations that include unique sauces and flavor pairings could help fast casual restaurants stand out.
Industry Implications
1. Fast Casual Restaurants - Fast casual restaurants can increase sales by offering more diverse menu options and inventive non-alcoholic beverages.
2. Beverage Industry - Opportunities for beverage companies to create unique non-alcoholic beverages with natural fruit ingredients and innovative flavors.
3. Poultry Industry - The poultry industry can capitalize on the popularity of chicken sandwiches by experimenting with unique sauces and flavor pairings.