CaPao makes a variety of cacao-based snack products, including Cacao-Fruit Smoothie Balls that offer a convenient alternative to enjoying a liquid refreshment on the go. The solid snacks are packed with fiber, protein and vitamins from entirely plant-based sources like nuts and seeds. The crunchy snack bites are free from refined sugar, palm oil, gluten, artificial colors, flavors and preservatives, offering a nourishing way for busy consumers to fuel up on the go.
The handheld, mess-free Cacao-Fruit Smoothie Balls made by CaPao are individually wrapped in recyclable packaging, offering an alternative to not just bottled smoothies but also smoothie bowls that must be eaten with a spoon.
Late last year, Mondelēz introduced an innovation hub called SnackFutures and CaPao's snack line is now being tested as part of this venture.
Smoothie-Inspired Snack Bites
CaPao's Cacao-Fruit Smoothie Balls are Easy to Eat on the Go
Trend Themes
1. Cacao-based Snack Products - There is an opportunity to develop innovative and healthy snack products using cacao as the main ingredient.
2. Convenient On-the-go Snacks - Creating easy-to-eat and mess-free snacks that provide nutrition and can be consumed while on the move is an area of potential disruptive innovation.
3. Plant-based and Nutrient-rich Snacks - The demand for snacks made from plant-based sources like nuts and seeds, packed with fiber, protein, and vitamins, presents an opportunity for creating nutritious alternatives to traditional snacks.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of cacao-based snack products by developing and marketing innovative and healthy snack options.
2. Packaging - Innovations in recyclable and convenient packaging solutions for on-the-go snacks like individual wrappers for mess-free consumption can disrupt the packaging industry.
3. Health and Wellness - The health and wellness industry can explore the potential of plant-based, nutrient-rich snacks, catering to the growing demand for healthier snacking options.