It is typically the smaller mom and pop restaurants that have secret menu items for their beloved regulars, but here, two guys imagine what dishes you could order from some of the most successful businesses out there––and not all are in the fast food industry.
Nathan Yaffe and Caldwell Tanner suggest that if you ask for an 'Idaho Wild' at McDonald's, you'll get a breakfast sandwich with hash browns for buns; at Burger King, a 'Dunk Me Daddy' will get you a hamburger that's been deep-fried in french fry oil. An 'Olympic Style' drink from Starbucks would come without mustard in it, and borderline-edible specials are even described from Staples and Lowe's.
This comic special menu is a comment on the absence of personalization, humor and politically incorrectness in large retail and food chains. While many consumers would like to see this personality shine through, these big businesses may be more likely to succeed in the way that they're currently marketing and operating.
Silly Secret Menus
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Trend Themes
1. Customized Secret Menus - Creating customizable secret menu options can create a sense of exclusivity and loyalty among regular customers.
2. Humorous Marketing - Infusing humor into marketing campaigns can help businesses stand out in crowded markets and make them more memorable to consumers.
3. Novelty Specials - Creating unique and surprising menu items can generate buzz and attract new customers to a restaurant or food chain.
Industry Implications
1. Fast Food - Fast food chains can benefit from introducing customized secret menu options to create a unique experience for their customers.
2. Retail - Retail stores can infuse humor into their marketing campaigns to differentiate themselves from competitors and attract new customers.
3. Hospitality - Hotels and resorts can create novelty specials to offer guests a unique and exciting experience that they can't find anywhere else.