Julita Formella, Anna Cholewa, Marta Grabowska and Joanna Tatarka pull off scribbled makeup looks in 'Outside the Grid,' an editorial by photographer Ala Wesolowska at I Like Photo. Wesolowska's in-studio editorial highlights a basic and monochromatic wardrobe that is made bold with the help of beauty artist Aneta Kostrzewa's artistic makeup looks.
Hair styling for this fashion story is courtesy of Gor Duryan at D’vision Art while its wardrobe is handpicked by Kintoper Kane. Featured in the latest issue of L’officiel Malaysia, this beauty story pairs messy hair with scribbled makeup that is playfully applied.
The result is a youthful and visually striking image series that is reflective of the fashion industry's new-found appreciation for beauty looks that are conceptual rather than solely wearable.
Scribbled Makeup Portraits
'Outside the Grid' Highlights Daring Beauty Applications
Trend Themes
1. Conceptual Beauty - Disruptive innovation opportunities exist in creating artistic and unconventional makeup looks that push the boundaries of traditional beauty standards.
2. Playful Makeup - There is potential for disruptive innovation in developing playful and experimental makeup techniques that offer a fresh and unique approach to beauty.
3. Youthful Image Series - Opportunities for disruptive innovation lie in creating visually striking and youth-oriented image series that challenge traditional beauty norms.
Industry Implications
1. Fashion and Beauty - Disruptive innovation opportunities exist in the fashion and beauty industry by merging daring makeup looks with fashion editorials to create captivating and unconventional imagery.
2. Artistic Photography - The field of artistic photography can explore disruptive innovation opportunities by incorporating unconventional makeup techniques to create visually impactful and boundary-pushing images.
3. Beauty Retail - In the beauty retail industry, disruptive innovation opportunities lie in offering products and services that cater to the growing demand for unique and experimental makeup looks showcased in editorials like 'Outside the Grid.'