While weather-resistant clothing outfitted with lots of pockets is nothing new, Scottevest has added something extra by allowing for the routing of headphone cables. The vest has 22 hidden pockets (for your cell phone, PDA, iPod, wallet, etc), as well as a key holder, bottle holder, and magnetic pocket closures.
$1,00USD.
Implications - This unique trend is able to fulfill consumers' needs by providing them with style and function. In today's society, almost everyone has some sort of gadget on them, and it is usually more than one. Fashion designers should include designs that allow wearers to use their gadgets more effectively, making the clothing more appealing to the technology-savvy consumer.
Wired Travel Vest
Scottevest Has 22 Gadget Pockets
Trend Themes
1. Weather-resistant Clothing - Opportunities in designing weather-resistant clothing with integrated gadget pockets.
2. Headphone Cable Routing - Potential for innovative designs that enable seamless routing of headphone cables in clothing.
3. Fashionable Gadget Storage - Disruption in the fashion industry by creating stylish clothing with hidden pockets for gadgets.
Industry Implications
1. Apparel - Opportunities for apparel manufacturers to incorporate gadget-friendly features in their clothing.
2. Fashion Design - Innovative fashion designs that cater to the needs of technology-savvy consumers.
3. Technology Accessories - Demand for accessories that complement gadget-friendly clothing, such as headphone cable organizers.