Rustlers has announced a significant expansion of its Boost Your Burger initiative, marking its most ambitious campaign through a strategic partnership with Spotify, the leading audio streaming platform.
As part of this initiative, Rustlers has introduced an enticing on-pack promotion for its Bestsellers product range, offering consumers a chance to win a six-month subscription to Spotify Premium. To participate, customers must purchase any Rustlers product and upload an image of their receipt to the campaign website. This promotional opportunity will be available until July 23, 2024, providing ample time for consumers to engage with the brand.
To maximize the impact of this promotion, Rustlers is implementing a comprehensive social media campaign across popular platforms such as TikTok and Meta. These efforts will be complemented by sponsoring mood-boosting playlists on Spotify, inviting music enthusiasts to experience the excitement.