Rock a Bye Baby is a 'group' inspired by the need to help, "funk parents who refuse to give in to mainstream cute." The clothes are inspired by pop culture and music. The site proclaims, "We are about fun, fashion and attitude and feel that babies are born to rock!"
Live to rock, rock to live!
Implications - The popularity of Guitar Hero has inspired many designers to create rock star fashion for kids who enjoy the game. The return of rock music and the style that accompanies them has kids screaming for outfits related to the theme. Even though the game has stopped production, that hasn't stopped brands from creating modern rebel looks for the young generation.
Rockstar Inspired Toddler Fashion
Rock a Bye Baby
Trend Themes
1. Rockstar-inspired Toddler Fashion - As the trend of rock music and related fashion continues, there are opportunities for designing apparel and accessories for toddlers inspired by rockstars.
2. Pop Culture-inspired Toddler Apparel - With the increasing influence of pop culture on children, designers can create fashionable outfits for toddlers inspired by their favorite TV shows, movies, and music.
3. Rebel Toddler Fashion - There is an opportunity for designers to create outfits for toddlers that have a touch of rebellion or non-conformity, inspired by rock music and other alternative cultures.
Industry Implications
1. Children's Clothing - The children's clothing industry can take advantage of the trend of rock-star inspired toddler fashion to create trendy clothes for toddlers.
2. Pop Culture Merchandise - The industry of pop culture merchandise can capitalize on the trend of pop culture-inspired toddler apparel by creating licensed clothing and accessories for toddlers.
3. Custom Fashion - Custom fashion designers and boutiques can offer unique and personalized outfits for toddlers inspired by rock music and alternative cultures, to cater to the demand of rebel toddler fashion.