HERDEZ has launched a new line of Refrigerated Entrées, available at Publix stores. The Mexican-style entrées, made with fresh and traditional ingredients, have no artificial flavors or preservatives. These ready-to-eat meals can be enjoyed as they are or as part of any dish, providing convenience and versatility in meal preparation.
The line features two tasty varieties: Chicken Shredded in Mild Chipotle Sauce, infused with tomatoes, garlic, onion, and chipotle peppers, and Carnitas Slow Cooked Pork, slow-cooked for maximum flavor and marinated with garlic and citrus. The quick and easy meal solutions provide a delicious dinner in 10 minutes or less, satisfying the busy consumer's demand for fast, convenient, and tasty meals.
The addition of this line to Publix and Hy-Vee shelves increases the brand's visibility and expands its reach to new customers. The product will be expanding to additional major grocery chains across the U.S. later this spring.
Mexican-Style Refrigerated Entrées
The New HERDEZ Refrigerated Entrées Come in Two Tasty Varieties
Trend Themes
1. Fresh Refrigerated Entrées - Fresh refrigerated entrées are disrupting the frozen meal industry by providing a faster and healthier alternative.
2. Mexican-style Convenience Food - Mexican-style convenience food is a growing trend due to its authentic taste and increasing demand for global cuisine options.
3. Quick and Easy Meal Solutions - Quick and easy meal solutions are disrupting traditional home-cooked meals as consumers demand more convenient and time-saving options.
Industry Implications
1. Packaged Foods - The packaged foods industry can benefit from incorporating fresh and healthy refrigerated entrées into their product offerings.
2. Grocery Stores - Grocery stores can benefit from increased sales by offering a diverse selection of authentic and convenient Mexican-style foods.
3. Meal Delivery Services - Meal delivery services can benefit from incorporating fresh and convenient Mexican-style entrées into their weekly meal plans.