Feast your eyes on the RedPepper Oreo QR code. The kooky creative minds inside the integrated ad agency have created an edible QR code using 441 original and golden Oreos. Yes, Oreos are no longer just for twisting, licking and dunking. These childhood favorites are embarking on their first foray into the wild and wacky world of social marketing. RedPepper's tasty take on QR codes was assembled as part of a series of creative internal projects, which the company organizes in order to stimulate and entertain their employees.
Much like the strange goals one sets for themselves when flinging pencils at the ceiling of their barren university dorm room, this playful project serves no greater purpose and sets out only to answer one question no one, save the people at RedPepper, has ever asked themselves: can you scan a cookie? I can say with certainty that the results of this experiment are a little disappointing, but speaking as a person who has an unhealthy fascination with mosaics and cookies, whether or not the oreas are scan-able is completely beside the non-existent point.
So, try to keep your saliva off the keyboard and watch this delicious exercise unfold. The RedPepper Oreo QR code is technology that is sure cause a stir with Cookie Monsters everywhere.
Sweet Scan-Able Cookies
The RedPepper Oreo QR Code is Technology You Can Lick
Trend Themes
1. Edible QR Codes - Opportunity to incorporate edible QR codes in marketing campaigns and engage consumers in a fun and interactive way.
2. Creative Internal Projects - Creating creative internal projects can stimulate and entertain employees, fostering a positive and innovative work culture.
3. Unconventional Social Marketing - Exploring unconventional and playful approaches to social marketing can help brands stand out and generate buzz.
Industry Implications
1. Advertising and Marketing - Incorporating edible QR codes in advertising campaigns can revolutionize traditional marketing strategies and captivate consumers.
2. Food and Beverage - Introducing edible QR codes in the food and beverage industry opens up new possibilities for interactive and engaging customer experiences.
3. Employee Engagement - Implementing creative internal projects in various industries can boost employee morale and foster a sense of innovation and creativity.