Dreamy Satirical Lookbooks

Public Culture Shared 'Collection #08: Lucid Dream' with a Lookbook

Indonesian streetwear label Public Culture is showcasing its latest offerings for the Summer 2018 season with 'Collection #08: Lucid Dream.' The new range takes on the theme of the human psyche, looking deeper into the expressive areas of the mind. Specifically, this highlights words including erotic, intimate, mature, experimental and artistic. These literal concepts are infused as key inspiration domains for the new Public Culture Summer 2018 collection.

The new Collection #08: Lucid Dream capsule features a range of graphic t-shirts, a camo print hoodie, long-sleeve crewneck sweaters, and a lightweight button-up jacket. The jacket is a key piece in the collection because of its strong feature of the satirical taglines. The collection is now available to shop online and through the label's flagship locations.
Trend Themes
1. Psychological-themed Fashion - Opportunity to explore the connection between fashion and the human psyche, creating unique and expressive designs that can resonate with consumers.
2. Satirical Taglines - Incorporating satirical taglines in fashion pieces opens up a market for unconventional and humorous fashion statements.
3. Graphic Streetwear - Growing demand for graphic streetwear allows for creative exploration and the merging of art with fashion.
Industry Implications
1. Fashion - Fashion industry can capitalize on psychological-themed fashion trends to create innovative and thought-provoking designs.
2. Marketing and Advertising - Opportunity to utilize satirical taglines in marketing campaigns to create memorable and attention-grabbing advertisements.
3. Art and Design - Collaboration between artists and fashion designers can result in visually stunning graphic streetwear collections that blur the boundaries between art and fashion.

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