The Premier Protein with Oats range has been unveiled by the brand as a new option for consumers who are looking to enhance their daily intake of healthful ingredients in a simple yet delicious way. The product features a breakfast-inspired profile that will help to make it applicable for consumers seeking to enhance their protein intake in the morning without having to figure out how to fit it in food-wise. The shakes contain 20 grams of protein, seven grams of fiber, eight grams of whole grains and 24 vitamins and minerals.
Director of Marketing at Premier Nutrition Nick Stiritz spoke on the new Premier Protein with Oats drinks saying, "At Premier Protein, we are always searching for ways to make health journeys easy to start and maintain. We’re excited to bring this entirely new line of protein shakes with oats to fans new and old. This latest innovation provides a great-tasting, balanced addition to an on-the-go breakfast with 20g protein, 7g fiber, 1g sugar and 150 calories. It meets the high taste standards Premier is known for, and even better, many say warming like a classic bowl of oatmeal makes it even tastier!"
Oat-Infused Protein Shakes
The Premier Protein with Oats Has a Rich, Creamy Flavor
Trend Themes
1. Protein-infused Beverages - Creating protein shakes with additional healthful ingredients such as oats enhances the nutritional value and convenience for consumers.
2. Breakfast-inspired Profiles - Introducing products with breakfast-inspired flavors and ingredients provides consumers an easy and delicious way to boost their protein intake in the morning.
3. Convenient Health Benefits - Developing protein shakes that offer a balance of protein, fiber, whole grains, and vitamins gives consumers a convenient option for meeting their health and nutritional needs.
Industry Implications
1. Health and Wellness - The health and wellness industry can explore opportunities in creating innovative and convenient protein-infused beverages that cater to different dietary needs.
2. Food and Beverage - The food and beverage industry can tap into the trend of breakfast-inspired profiles by developing more products that offer the convenience of a morning meal in a ready-to-consume format.
3. Fitness and Nutrition - The fitness and nutrition industry can leverage the trend of convenient health benefits by offering protein shakes that provide a holistic approach to wellness and fitness goals.