One Brands is expanding its range of high-protein, low-sugar bars with an all-new Peanut Butter Cup bar. While conventional nut butter cups can be packed with sugar, this protein bar offers a satisfying way for those with a sweet tooth to nourish themselves with a snack that only contains a single gram of sugar.
The sweet, salty and nutty protein bar makes for a functional snack that reinterprets a popular confection in a way that can be used to fuel busy days, workouts and mornings, or even simply to satisfy a craving for something sweet and chocolatey.
One Brands offers a range of dessert-inspired protein bars, including other varieties that taste like birthday cake, chocolate brownies, cinnamon rolls and donuts.
Peanut Butter Cup Bars
One Brands' 20-Gram Protein Bar Tastes Like a Nut Butter Cup
Trend Themes
1. High-protein Snacks - There is an opportunity for creating more high-protein snacks that cater to people with a sweet tooth.
2. Low-sugar Products - The low-sugar trend presents an opportunity for developing more satisfying snacks without the added sugar.
3. Functional Confections - Creating functional snacks that resemble popular confections provides an opportunity to meet the demand for healthier indulgences.
Industry Implications
1. Snack Food Industry - The snack food industry can benefit from producing protein bars that are both delicious and nutritious.
2. Health Food Industry - The health food industry has the potential to create more low-sugar snacks that still satisfy cravings.
3. Fitness Industry - The fitness industry can explore protein bars as a convenient and functional snack option for active individuals.