Paint marker brand Krink teamed up with the iconic Tiffany & Co to collaborate on a trio of K-60 Paint Markers in White, Silver and the trademarked Tiffany Blue. This limited-time set of markers puts the unmistakable brand color alongside Krink's favorite silver and a timeless white.
The luxe paint marker trio is packed into a co-branded flannel within a custom silver box. This exclusive boxed set can only be found at Tiffany & Co.'s brand exhibition, Vision and Virtuosity, at Saatchi Gallery in London. This exhibition was created to spotlight the brand's story through a series of collaborations and limited editions. As part of the exhibition, hundreds of unique objects are paying tribute to Tiffany's 185 years and 150th year in London.
Co-Branded Paint Markers
The K-60 Paint Markers Feature the Iconic Tiffany Blue
Trend Themes
1. Co-branding Limited Edition - Opportunity for brands to collaborate and create limited edition products that offer exclusivity and attract collectors.
2. Luxury Art Supplies - Growing market for high-end art supplies that are designed for collectors and artists seeking premium materials.
3. Exhibition Retail - Creating special retail experiences around exhibitions can provide a unique opportunity to sell exclusive products and showcase brand collaborations.
Industry Implications
1. Art Supplies - Co-branding with luxury brands creates opportunities for paint marker brands to target high-end art supplies market.
2. Retail - Collaborations with exhibitions create opportunities for retailers to offer exclusive products as part of a special exhibition experience.
3. Luxury Goods - Opportunities for luxury brands to collaborate with other high-end brands to create exclusive products that can be sold as collector's items.