F.P. Journe and BAIT Join Forces on Another KOKIES Capsule
References: launch.baitme & hypebeast
BAIT works in collaboration with F.P. Journe once again as the duo joins to create a second collection of KOKIES vinyl toy collectives. This time around, it features the watchmaker François-Paul Journe along with some miniature iterations of some of the most notable pieces from the luxe watch label.
The upcoming range spotlights two figures that are dressed up in the signature F.P. Journe blazers. There is a young François-Paul Journe vinyl model design and another that is meant to depict the watchmaker today. This is accompanied by seven small replicas of the timepieces including "the Francis Ford Coppola x F.P. Journe Only Watch “FFC Blue” Prototype, the popular Chronometre Bleu, and a complete set of five F.P. Journe “Souscription” watches." Notably, these can all be worn by the figurines intrechangably.
Image Credit: BAIT
The upcoming range spotlights two figures that are dressed up in the signature F.P. Journe blazers. There is a young François-Paul Journe vinyl model design and another that is meant to depict the watchmaker today. This is accompanied by seven small replicas of the timepieces including "the Francis Ford Coppola x F.P. Journe Only Watch “FFC Blue” Prototype, the popular Chronometre Bleu, and a complete set of five F.P. Journe “Souscription” watches." Notably, these can all be worn by the figurines intrechangably.
Image Credit: BAIT
Trend Themes
1. Vinyl Toy Collectives - The growing demand for limited-edition collectibles opens up opportunities for businesses to collaborate and create unique products that appeal to collectors.
2. Miniature Replicas - The trend of creating miniature versions of luxury products presents opportunities for businesses to cater to collectors who want to own a piece of their favorite brands but at a smaller scale and price.
3. Cross-industry Collaborations - Businesses can benefit from collaborating with brands outside of their industry to create unique and desirable products that appeal to a wider audience and create disruption in their respective markets.
Industry Implications
1. Luxury Watchmaking - The luxury watchmaking industry can explore more opportunities to create limited-edition collectibles and collaborate with other industries to broaden their appeal and attract new customers.
2. Collectibles - The collectibles industry can leverage cross-industry collaborations to create exclusive and unique products that tap into different markets and appeal to the growing base of collectors.
3. Vinyl Toy Industry - The vinyl toy industry can capitalize on the trend of creating miniature replicas of luxury products by collaborating with other brands and creating new product lines that cater to collectors' demand for limited-edition pieces.
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