Greenhouse-Inspired Hotels

The Ovolo Woolloomooloo Hotel Project by Hassell is Inspired by Nature

The Ovolo Woolloomooloo Hotel is the latest project by renowned design firm Hassell. Hassell's talented team transformed an old wharf in Sydney, Australia into a chic boutique hotel space that draws its visual inspiration from the great outdoors.

A glass-constructed kiosk adorns the front lobby of The Ovolo Woolloomooloo Hotel and is the building's customer service kiosk. The structure boasts a pointed, triangular roof and is built to resemble a botanical greenhouse.

Featuring living trees and lush greenery, this hotel carries its natural theme throughout its public areas like its bar, cafe and dining rooms. It's rooms however are much more contemporary, replacing botanical elements with bright colors and minimalist details -- for example, one of the luxury hotel's suites boasts a blue and pink color scheme that divides the space in half symmetrically.
Trend Themes
1. Natural-inspired Architecture - The rise of hotels and other buildings that draw inspiration from nature provides an opportunity for architects to create more sustainable and biophilic designs.
2. Botanical Hospitality Spaces - The emergence of public areas in hotels centered on showcasing greenery and living elements creates an opportunity for indoor and outdoor landscaping businesses to provide services to these spaces.
3. Biophilic Luxury - The trend of incorporating nature into luxury hospitality spaces represents an opportunity for high-end home decor and furniture companies to develop products that bring the outdoors inside.
Industry Implications
1. Architecture - Architectural firms can take advantage of the trend of natural-inspired architecture to offer clients cutting-edge, sustainable designs.
2. Indoor and Outdoor Landscaping - The trend of incorporating living elements into hotel lobbies and other public spaces represents an opportunity for indoor and outdoor landscaping businesses to provide services to these areas.
3. Home Decor and Furniture - The trend of incorporating nature into luxury hospitality spaces represents an opportunity for high-end home decor and furniture companies to develop products that can bring the outdoors inside homes.

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