Dairy-Free Coconut Milks

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Trader Joe's Has a New Unsweetened Organic Non-Dairy Coconut Beverage

While almond and oat milks get a lot of the spotlight, Trader Joe's wants to give consumers a delicious new non-dairy option with the debut of its new unsweetened, Organic Non-Dairy Coconut Beverage.

Trader Joe's new Organic Non-Dairy Coconut Beverage was recently released as part of the brand's efforts to refresh its non-dairy option. The new plant-based beverage is made from the inner white flesh of coconuts, which has been gated to a pulp and then combined with water before it's strained. The result is a drink with a "superlatively smooth consistency and naturally sweet, slightly nutty flavor." But best of all, the Organic Non-Dairy Coconut Beverage contains no lactose, soy, or gluten, but is rich in calcium and vitamins A, D, and B12.
Trend Themes
1. Plant-based Dairy Alternatives - The increasing range of plant-based dairy options like Trader Joe's coconut milk signifies major shifts in consumer dietary preferences.
2. Organic Food Products - The emphasis on organic ingredients in products such as Trader Joe's Non-Dairy Coconut Beverage highlights the consumer drive towards healthier and more natural food choices.
3. Lactose-free Beverages - As lactose intolerance becomes more recognized, the launch of new lactose-free options like coconut milk offers solutions for a growing consumer need.
Industry Implications
1. Non-dairy Milk Industry - The development of diverse non-dairy milk products represents significant growth and innovation in the non-dairy milk sector.
2. Health Food Market - The burgeoning health food market is driven by products like Trader Joe's organic, vitamin-rich coconut beverage catering to health-conscious consumers.
3. Specialty Food Retail - Specialty food retailers can capitalize on the demand for niche, plant-based beverages that offer unique flavors and health benefits.

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