Trader Joe's Has a New Non-Dairy Oat Beverage with Pea Protein
Katherine Pendrill — January 28, 2023 — Lifestyle
References: traderjoes
If you're looking to add a little oomph to your next smoothie, look no further than Trader Joe's brand-new Non-Dairy Oat Beverage with Pea Protein.
Just like Trader Joe’s original Non-Dairy Oat Beverage the new drink is a milk-like beverage made from water and hydrolyzed oats. However, the new Non-Dairy Oat Beverage with Pea Protein product also features the addition of high-quality, plant-based protein from yellow peas. To round out the beverage, Trader Joe's also adds cane sugar, a pinch of salt, and natural flavors. The result is a creamy blend that's gluten-free, lactose-free, kosher, and vegan.
With eight grams of protein per serving, the new Non-Dairy Oat Beverage with Pea Protein the new drink makes a perfect base for shakes, smoothies, or cereal. Or, enjoy a nice cold glass straight up.
Image Credit: Trader Joe's
Just like Trader Joe’s original Non-Dairy Oat Beverage the new drink is a milk-like beverage made from water and hydrolyzed oats. However, the new Non-Dairy Oat Beverage with Pea Protein product also features the addition of high-quality, plant-based protein from yellow peas. To round out the beverage, Trader Joe's also adds cane sugar, a pinch of salt, and natural flavors. The result is a creamy blend that's gluten-free, lactose-free, kosher, and vegan.
With eight grams of protein per serving, the new Non-Dairy Oat Beverage with Pea Protein the new drink makes a perfect base for shakes, smoothies, or cereal. Or, enjoy a nice cold glass straight up.
Image Credit: Trader Joe's
Trend Themes
1. Plant-based Protein Milk - The trend towards incorporating plant-based protein in dairy alternatives, such as oat milk, presents an opportunity for innovation in the plant-based protein and non-dairy industries.
2. Hybrid Beverages - Combining the benefits of different beverage types, such as oat milk and protein shakes, creates a potential for disruption in the beverage industry.
3. Health and Wellness Beverages - Enhancing non-dairy milks with nutritious ingredients, like pea protein, can provide a new avenue for growth in the health and wellness industry.
Industry Implications
1. Plant-based Protein - The expansion of the non-dairy milk market presents a significant opportunity for growth in the plant-based protein market.
2. Non-dairy Milk - Incorporating plant-based protein, like pea protein, into non-dairy milk products presents a way for companies to differentiate themselves in the non-dairy milk market.
3. Nutrition - The addition of nutritious ingredients, like plant-based proteins, to non-dairy milk products can create a new avenue for growth in the nutrition industry.
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