Organic Valley's free-range, organic egg bites are refrigerated snacks that are packed with up to 16 grams of protein. The heat-and-eat snacks are made with not just eggs from small family farms but also Organic Valley Cheese and Organic Prairie Meat, as seen in flavors like Uncured Ham & Swiss or Sausage & Pepper Jack.
At a time when consumers are looking for compact and natural sources of protein, egg bites are emerging as simple grab-and-go snacks that can be enjoyed in many different flavors. The savory egg snacks have the potential to be enjoyed as an alternative to a number of sweet protein snacks on the market, especially as they are easy to pack and boast a mess-free format.
Heat-and-Eat Egg Bites
Organic Valley's Organic Egg Bites are Made with Free-Range Eggs
Trend Themes
1. Protein-packed Snacks - The rise of egg bites as protein-packed snacks presents an opportunity for food companies to develop new flavors and variations to cater to different consumer preferences.
2. Grab-and-go Convenience - The popularity of heat-and-eat egg bites highlights the demand for convenient, portable snacks that can be enjoyed on-the-go, creating opportunities for innovative packaging and distribution methods.
3. Savory Protein Alternatives - With their savory flavors and high protein content, egg bites offer a disruptive innovation opportunity for companies to tap into the market of alternative protein snacks and attract health-conscious consumers.
Industry Implications
1. Food Manufacturing - The emergence of heat-and-eat egg bites as a popular snack creates opportunities for food manufacturers to develop and produce these convenient protein-packed products.
2. Dairy - Dairy companies can explore incorporating organic eggs and cheese into new product offerings, capitalizing on the growing demand for natural and high-protein snacks like egg bites.
3. Convenience Stores - Convenience stores can leverage the grab-and-go nature of heat-and-eat egg bites to attract health-conscious consumers looking for quick, nutritious options, potentially increasing their snack food sales.