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Baskin-Robbins Oreo ‘n Cold Brew is Arriving for March

The Baskin-Robbins Oreo ‘n Cold Brew ice cream is the latest offering from the brand that merges a number of different flavors and textures for consumers to enjoy. The ice cream is the Flavor of the Month for March 2021 and starts off with a cold brew coffee-flavored ice cream base that has been paired with Oreo cookies along with a crispy chocolate ribbon cookie. The ice cream is made with real cold brew concentrate, which will provide an authentic flavor for frozen dessert fans to appreciate.

The Baskin-Robbins Oreo ‘n Cold Brew ice cream is offering consumers with $2 off a medium Oreo 'n Cold Brew Milkshake through the brands app on Saturday, March 6, 2021 in celebration of National Oreo Cookie Day.
Trend Themes
1. Cookie-flavored Ice Creams - Innovative ice cream flavors that incorporate popular cookie flavors such as Oreo and chocolate chip.
2. Cold Brew Coffee-based Treats - Incorporating the popular cold brew coffee trend into frozen desserts such as ice cream and milkshakes.
3. Limited Time Offer Promotions - Brands offering exclusive promotions and discounts for unique products to celebrate holidays and special occasions.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to experiment with innovative and unique flavors in their frozen dessert offerings.
2. Hospitality - Opportunity for restaurants and hotels to update their menus and offer trendy and unique frozen desserts to attract customers.
3. Technology - Opportunity for mobile apps and technology platforms to offer exclusive promotions and discounts for unique food and beverage items to drive engagement and sales.

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