Even the most seasoned online shopper can struggle with finding their perfect fit, especially as one of the biggest setbacks is not being able to try on a product—but Otero Menswear implemented an online fitting room experience powered by technology start-up Perfitly.
The free "3D-AR/VR, cloud-enabled fitting-room experience" promises to help consumers feel confident about purchasing a product, as the system lets users create a personalized avatar that represents their body type. As Otero specializes in producing menswear for men who range between 5’4" to 5’9" in height, the system helps to visualize a sense of proportion, which is important when considering details such as collars, cuffs and more.
As well as being purely practical, the virtual fitting room system is said to be "fun to use for anyone with gaming experience."
Online Fitting Rooms
Otero Menswear's Site Offers a Virtual Try-On Experience Powered by Perfitly
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