Heray Spice, a family-owned business from Chicago, has recently enhanced its commitment to food integrity by partnering with the Non-GMO Project.
Heray Spice was awarded the Non-GMO Project's Equitable Transfer Program grant, which aims to support brands led by Black, Indigenous, multi-racial, and people of color in obtaining Non-GMO verification. The company has utilized the grant to achieve Non-GMO certification for several products, including Afghan saffron and various seeds, which will soon feature the recognizable Butterfly label on their packaging.
Additionally, Heray Spice has become a founding member of the Food Integrity Collective, an initiative aimed at transforming the food retail system by addressing underlying issues related to food and health. This aligns with the company’s mission to ensure fair trade practices and community empowerment through its cooperative model, which supports Afghan farmers.
Family-Owned Non-GMO Collaborations
Heray Spice Recently Partnered with the Non-GMO Project
Trend Themes
1. Family-owned Firms Embrace Non-gmo - A rising number of family-owned companies are aligning with Non-GMO standards to enhance brand integrity and consumer trust.
2. Equitable Certification Programs - Grants designed to help diverse brands achieve Non-GMO certification are gaining traction within the food industry, promoting inclusivity and equitable practices.
3. Food Integrity Collectives - Initiatives focused on reforming the food retail system by addressing health and fairness issues are emerging, spearheaded by collaborative efforts like the Food Integrity Collective.
Industry Implications
1. Non-gmo Food Industry - Non-GMO certification is becoming a significant differentiator for brands, appealing to health-conscious consumers and bolstering market position.
2. Ethical Food Retail - The movement towards ethical and equitable practices in food retail is gaining momentum, compelling companies to adopt fair trade and transparent sourcing.
3. Grant Support for Diverse Entrepreneurs - Support programs targeting entrepreneurs from minority communities are enabling greater participation and innovation in food systems.