Veteran New York broadcaster Ernie Anastos had a ridiculously weird slip of the tongue when he dropped the F-bomb live on TV. The look on his co-anchor’s face was priceless when the seasoned newscaster decided to say, "Keep f*ckin’ that chicken," to the weatherman sitting to his left.
Searches for the phrase "Keep f*ckin’ that chicken’ have grown astronomically since the September 16, 2009 broadcast (208,000 results as of this morning), and Ernie Anastos remixes are sure to be out soon.
Viral On-Air Slips
New York Broadcasters Top Story: "Keep F*ckin' That Chicken"
Trend Themes
1. Viral On-air Slips - There is an opportunity for developing technology that decreases the likelihood of on-air slips to prevent damage to a broadcaster's reputation.
2. Social Media Amplification - The increasing use of social media platforms to amplify viral on-air slip content presents an opportunity for social media marketing and advertising.
3. Audio and Video Editing Tools - There is an opportunity for the development of innovative audio and video editing tools to capitalize on users' interest in creating remixes of viral on-air slip content.
Industry Implications
1. Broadcasting - Broadcasters can benefit from investing in technology that prevents accidental on-air slips and training employees to prevent them from occurring in the first place.
2. Social Media - Social media platforms can capitalize on and monetize the increased engagement with viral on-air slip content.
3. Media Production - Companies that produce audio and video editing tools can meet the demand for innovative tools to create viral on-air slip content remixes.