Skate label Baker Skateboards recently drew upon the talents of artist Neckface to deliver its latest collection. The new collaborative capsule by is comprised of a range of skate decks, an exclusive t-shirt and a stick. The intent of the newest series was to infuse the world of skate together with art. Neckface crafted new works for the collection that center around a series of Baker's team riders.
The team riders that Neckface focuses upon include T-Funk, Rowan Zorilla, Justin "Figgy" Figueroa, Cyril Jackson and Andrew Reynolds. There is visual imagery that takes on a quirky vintage aesthetic blended with rowdy quotes over the five decks. The t-shirt and sticker boast branding details from both the artist and the skate label, tying the entire range altogether. The collaborative range is now available for purchase online and at select retail locations.
Image-Centric Skate Capsules
Baker Skateboard Tapped the Talents of Neckface for Its Latest Range
Trend Themes
1. Skateboard Art Collaborations - Opportunity for brands to collaborate with artists to create unique skateboard collections that fuse skateboarding with art.
2. Image-based Fashion Collections - Trend of creating fashion collections that feature visual artwork and graphic designs, appealing to consumers looking for bold and unique styles.
3. Artist-branded Products - Growing market for products that are designed or co-created by renowned artists, providing opportunities for both artists and brands to collaborate and reach new audiences.
Industry Implications
1. Skateboarding - Skateboarding industry has the potential to collaborate with artists and tap into the growing demand for unique and visually appealing skateboard products.
2. Fashion - Fashion industry can explore collaborations with artists to incorporate visual artwork and designs into their collections, attracting consumers looking for artistic and expressive fashion pieces.
3. Merchandise - Brands and artists can create artist-branded products, such as apparel and accessories, to cater to the growing market of consumers seeking unique and limited-edition items.