Kallø is expanding its portfolio of rice and corn cakes with veggie cakes that are all-natural, gluten-free, vegan-friendly, low in fat and calories, as well as rich in protein and fiber. The full-flavor veggie cakes are offered in varieties like Spinach & Pesto or Beetroot, which can be topped with nourishing spreads like hummus, fresh pesto or combinations of herbs and cheese. However, as these plant-based cakes have a stronger flavor profile, Kallø's research indicates that consumers would be more open to trying these flavors even without the addition of extra toppings for taste and texture.
With these new products, the brand is aiming to catch the eyes of young consumers who are looking for healthy, plant-based protein snacks, especially those who may be new to the category.
Protein-Packed Veggie Cakes
Kallø's All-Natural Veggie Cakes are Low in Fat & Calories
Trend Themes
1. Plant-based Protein Snacks - Kallø's all-natural veggie cakes are tapping into the trend of plant-based protein snacks for health-conscious consumers.
2. Flavorful Veggie Cakes - Kallø's research on the flavor profile of veggie cakes is paving the way for more flavorful plant-based snacks.
3. Gluten-free, Low-fat Snacking - Kallø's veggie cakes are meeting the demand for gluten-free, low-fat snacking options with a sustainable, vegetable-based twist.
Industry Implications
1. Healthy Snacks - Kallø's veggie cakes are creating disruptive innovation opportunities in the healthy snacks industry with their all-natural, plant-based protein snacks.
2. Gluten-free Foods - Kallø's gluten-free veggie cakes are targeting a growing market of consumers looking for gluten-free snacking options with added health benefits.
3. Vegan-friendly Foods - Kallø's vegan-friendly veggie cakes are exploring the potential of plant-based snacks in the vegan foods industry with high-protein, low-fat offerings.