These new Napolina oils are headed to the UK market to provide avid chefs and entertaining enthusiasts alike with the perfect option to pick up this season. The oils are crafted with Napolina Light In Color as the base that's made using 100% olive oil to position them as being perfect for finishing rather than cooking. The oils come in two flavors including Napolina Roasted Garlic & Herbs and Napolina Chilli & Sun-dried Tomato, which are arriving at Tesco starting November 19, 2024 at a promotional starting price of £3.75.
Marketing Director at Napolina Jeremy Gibson spoke on the new Napolina oils saying, "At Napolina, we’ve noticed a growth in consumer desire around Italian cuisine, especially on weekends and special occasions as 15.1% of weekend occasions are either pasta or pizza dishes[4]. We wanted to create a product that elevated home cooking, helping to create restaurant quality experiences at home. Both products have authentic Italian flavours at the core, having been made using natural flavouring and infused with whole ingredients."
Flavored Italian Olive Oils
These New Napolina Oils Come in Two Flavors
Trend Themes
1. Flavored Olive Oil Enhancements - Enhanced olive oils offer consumers gourmet experiences at home.
2. Home Cooking Luxury - Consumers seek restaurant-quality ingredients to elevate their home-cooked meals.
3. Weekend Culinary Occasions - The rising trend of weekend-specific cooking highlights the growing emphasis on special meal preparations.
Industry Implications
1. Gourmet Food Products - The gourmet food sector is increasingly appealing to consumers craving high-quality, flavorful products.
2. Home Cooking Supplies - The home cooking industry sees a surge in demand for premium ingredients that enhance culinary experiences.
3. Retail Grocery - Grocery retailers are expanding their offerings to include more specialty and artisanal products.