Myu Myaw Juicy Feast is a moist cat food product from AIXIA, a Japanese company that specializes in pet food. It contains a-i peptide, a unique ingredient that helps reduce stress in cats, enhances the taste and is more easily digestible than normal protein. It is also enriched with lactosucrose to support gastrointestinal health and aid digestion. The product consists of tender fish and chicken flakes with shrimps and crab sticks in soft jelly, making it an enticing, palatable source of hydration for cats.
The product is available in 70g pouches, and each box contains 12 packs. The price listed on Kohepets, a Singapore-based online pet store, is S$13.80 per box, which is S$3 off from the original price of S$16.80. The product can be delivered in 3 days within Singapore, and delivery is free for orders S$60 and above. The product is also sold in other countries, such as Australia and New Zealand, under the name Juicy Fest. Juicy Fest is a hip-hop and R&B music festival that features some of the biggest global superstars of the 90s and 2000s era, and AIXIA is one of the sponsors of the event. The product can be purchased online or at the festival venues.
Juicy Kitten Food Pouches
The Myu Myaw Juicy Pouch Offers a Comprehensive Diet for Kittens
Trend Themes
1. Moist Cat Food - The popularity of moist cat food products like Myu Myaw Juicy Feast presents opportunities for companies to create innovative and nutritious options for feline diets.
2. Unique Ingredients - The inclusion of ingredients like a-i peptide in cat food opens the door for new formulations that promote stress reduction and improved digestion in felines.
3. Online Pet Stores - The growth of online pet stores, as exemplified by Kohepets, provides a platform for companies to expand their distribution channels and reach a wider customer base.
Industry Implications
1. Pet Food - The pet food industry can explore disruptive innovation by developing specialized products that address specific health and dietary needs of cats.
2. Music Festivals - Music festival sponsorship, like AIXIA's partnership with Juicy Fest, offers companies an opportunity to promote their brand and products to a targeted audience.
3. E-commerce - The e-commerce industry can capitalize on the growing demand for online pet stores, creating platforms that cater to pet owners' needs and preferences.