The Moving Mountains superfoods range has been launched by the UK-based plant-based food company as a series of meal options that focus on nutrients in addition to their meat-free recipes.
The superfoods range consists of five products in all including sausages, burgers, crispy burgers, crispy dippers and falafel. The products are each crafted with a blend of ingredients like quinoa, chia seeds, green peas, chickpeas and mushrooms, while also being high in protein and fiber with no gluten or soy in the mix.
Marketing Manager Eleanor Faragher-Siddall commented on the Moving Mountains superfoods range saying, "The products that you see today with our new superfoods range are the result of 2 years of hard work by our team to deliver on these goals whilst also not compromising on nutrition and great taste. It’s never been easier to supercharge your plate than with our superfoods products."
Nutrient-Dense Plant-Based Meals
The Moving Mountains Superfoods Range Has Five Products
Trend Themes
1. Nutrient-rich Plant-based Foods - Growing demand for diverse and high-nutrient food options is encouraging the development of innovative plant-based products that cater to health-conscious consumers.
2. Superfood Ingredient Integration - Integrating superfoods such as quinoa and chia seeds into popular meat-free foods is creating opportunities for brands to differentiate themselves in the competitive plant-based market.
3. Allergen-free Innovations - The rise of allergen-free foods is driving innovation in the plant-based sector, particularly with gluten-free and soy-free options facilitating broader consumer adoption.
Industry Implications
1. Plant-based Food Manufacturing - Emerging consumer preferences for nutritious and varied plant-based products are influencing manufacturers to explore novel combinations of superfood ingredients.
2. Health-conscious Consumer Goods - With a focus on health and nutrition, the consumer goods industry is evolving to include products that align with the increasing interest in balanced plant-based diets.
3. Alternative Protein Market - The demand for protein-rich vegetarian alternatives is fostering growth in the alternative protein market, prompting innovation in the development of new protein sources.