The 7-Eleven Mountain Dew Merry Mash-Up Slurpee is the latest creation from the convenience store brand that will offer consumers an icy way to enjoy some seasonal flavors. The drink is a frozen version of the soda it shares a name with and maintains a merry profile to satisfy consumers seeking an alternative refreshment to try out this holiday.
The Slurpee flavor is a mashup of two traditional fruits including cranberry and pomegranate, and boasts a vibrant pink color to match the sweet treat. The 7-Eleven Mountain Dew Merry Mash-Up Slurpee is available now for curious foodies to try out and has been announced alongside an interactive digital cup. The cup features an LED display that can cycle through up to 250 characters.
Festive Frozen Refreshments
The 7-Eleven Mountain Dew Merry Mash-Up Slurpee is Seasonally Sweet
Trend Themes
1. Festive Frozen Refreshments - The trend of offering seasonal frozen beverages with unique flavors and vibrant colors.
2. Alternative Refreshments - The trend of providing consumers with non-traditional beverage options during the holiday season.
3. Interactive Digital Cups - The trend of integrating technology into drinkware to enhance the consumer experience.
Industry Implications
1. Convenience Store - Convenience store chains can capitalize on the trend of festive frozen refreshments by offering a variety of unique and seasonal Slurpee flavors.
2. Beverage - Beverage companies can embrace the trend of alternative refreshments by developing new and innovative flavors for the holiday season.
3. Technology - Technology companies can take advantage of the trend of interactive digital cups by creating customizable and interactive drinkware for various industries.