MobileKlinik is a Canadian mobile phone repair shop that has repaired over 430,000 phones across its 100 locations as of 2022. To kick off the new year, MobileKlinik has begun a campaign to offer consumers a few points of advice on how to save money after holiday celebrations.
This campaign includes three main points of messaging: 'Pay yourself first,' 'Quit skipping the dishes,' and 'When your phone breaks, don't phone it in.' The first message is meant to encourage individuals to ensure that they have automatic transfers set up in their accounts to guarantee they save a portion of their paychecks. The second message focuses on the amount of money consumers waste by not cooking, which is nearly $200 a month in takeout orders. MobileKlinik is encouraging individuals to cook for themselves and save nearly $2,400 per year.
Lastly, MobileKlinik wants to help consumers save money by repairing phones damaged during holiday celebrations instead of making customers order a new phone. MobileKlinik offers top-grade repair services that are powered by Apple diagnostics software and official Apple parts. Discounts and deals vary based on the MobileKlinik location, but regardless, a repair is certainly more economical than ordering an entirely new phone.
Economical New Years Campaigns
MobileKlinik is Helping Consumers Save Their Money After New Years
Trend Themes
1. Economical New Year's Campaigns - Companies should explore launching campaigns that focus on advice and education to help consumers save money after holiday celebrations.
2. Repair Services for Electronic Devices - The demand for professional repair services that use official parts and software for electronic devices is growing.
3. Sustainable and Cost-effective Practices - Consumers are seeking more sustainable and cost-effective alternatives to purchasing new devices.
Industry Implications
1. Mobile Repair Services - Mobile repair service providers are in high demand and should consider providing more cost-effective options for their customers.
2. Personal Finance and Banking - Financial institutions could offer customized saving options and work with mobile repair providers to provide joint benefits to customers.
3. Consumer Electronics - Manufacturers of consumer electronics should invest in developing products that can be easily repaired and that do not rely on continuous upgrades.