Schmidt's Naturals elevated the classic mint toothpaste with a sophisticated Jasmine + Spearmint flavor to create a product that it describes as "exquisitely floral + minty."
The Jasmine + Spearmint Tooth+Mouth Paste is a product that's ideal for freshening the breath, whitening the teeth, combating plaque and promoting overall oral health. Some of the ingredients that can be found in the toothpaste are CoQ10, goji and pomegranate extracts, as well as organic aloe leaf juice, magnolia bark extract and Vitamin E. The floral, minty toothpaste is free from artificial sweeteners, dyes and other undesirable ingredient additions.
Schmidt's Naturals also offers its Tooth+Mouth Paste in other enriched flavors like Activated Charcoal with Wondermint, Vanilla Chai and Coconut + Lime.
Floral Mint Toothpastes
Schmidt's Jasmine + Spearmint Tooth+Mouth Paste is Fresh & Sophisticated
Trend Themes
1. Floral Mint Toothpastes - Disruptive innovation opportunity: Explore the market demand for sophisticated and unique flavored toothpastes to cater to consumers seeking an elevated oral care experience.
2. Natural Dental Products - Disruptive innovation opportunity: Develop oral care products that prioritize natural ingredients and exclude artificial sweeteners and dyes, aligning with the growing demand for clean and organic personal care products.
3. Enriched Toothpaste Flavors - Disruptive innovation opportunity: Experiment with unusual and enriched flavors in toothpaste formulations to cater to consumers looking for variety and a novel brushing experience.
Industry Implications
1. Oral Care - Disruptive innovation opportunity: Integrate advanced oral care technologies and natural ingredients to create products that improve oral health beyond traditional toothpaste offerings.
2. Personal Care - Disruptive innovation opportunity: Develop a range of natural personal care products that appeal to health-conscious consumers seeking clean and holistic solutions for their daily routines.
3. Flavor and Fragrance - Disruptive innovation opportunity: Collaborate with oral care brands to create unique and enticing flavors for toothpaste, capitalizing on the growing trend of flavor exploration in personal care products.