Tidbits is a new line of two-calorie meringue bites from Santté Foods that was introduced at the 2022 Sweets & Snacks Expo. This new sweet snack has the potential to appeal to more than just those who are following the protocols of the
the ketogenic diet, since the indulgent yet better-for-you bites are both gluten-free and made without added sugar.
The meringue bites can be enjoyed in classic flavors like chocolate and strawberry and they make it easy to share with snackable pouches. With one calorie per piece, the Tidbits cater to the specific needs of a lifestyle diet yet appeal to a broader audience of health-conscious consumers who are seeking cleaner versions of the sweet treats they once used to enjoy—or perhaps never truly got to enjoy since guilt got in the way.
Keto-Friendly Meringues
Tidbits are Two-Calorie Meringue Bites with No Added Sugar
Trend Themes
1. Low-calorie Sweet Snacks - Opportunity to create more low-calorie snacks with cleaner ingredients for health-conscious consumers.
2. Keto-friendly Desserts - Opportunity to develop more keto-friendly desserts for those following the ketogenic diet.
3. Indulgent Yet Healthy Treats - Opportunity to create more indulgent yet healthier treats for consumers seeking guilt-free options.
Industry Implications
1. Confectionery Industry - Opportunity to create new products or modify existing products to cater to the growing demand for low-calorie, gluten-free, and sugar-free snacks and desserts.
2. Health and Wellness Industry - Opportunity to capitalize on the trend of health-conscious consumers seeking cleaner and healthier versions of their favorite snacks and desserts.
3. Ketogenic Diet Industry - Opportunity to expand the product offerings for the ketogenic diet market with more keto-friendly desserts and snacks.