Medterra launched a new line of functional CBD Gummies to offer accessible support that can easily be integrated into daily life. The benefit-focused gummies are touted as the highest potent gummy offering on the market, as they combine 25 milligrams of Medterra's pure CBD with other premium ingredients to support a desired outcome.
The new CBD Gummies include the citrus punch-flavored Stay Alert Gummy with ginkgo biloba, guarana, and green tea extract for focus and increased energy and the Keep Calm Gummy with L-Theanine and a tropical fruit flavor. For the evenings, there's also the Sleep Tight Gummy from Medterra, which boasts a soothing strawberry flavor and a list of functional ingredients like melatonin, chamomile, 5HTP, lemon balm and passionflower.
Benefit-Focused Gummies
Medterra's CBD Gummies Help with Alertness, Sleep or Calming
Trend Themes
1. Functional CBD Gummies - The trend of functional CBD gummies presents an opportunity for companies to create innovative products that address specific wellness needs.
2. Benefit-focused Supplements - The trend of benefit-focused gummies highlights the potential for disruptive innovation in the supplement industry by combining CBD with other premium ingredients to target specific desired outcomes.
3. Premium Potency Offerings - The trend of offering high-potency CBD gummies emphasizes the opportunity for companies to differentiate themselves in the market and cater to consumers seeking stronger doses for enhanced effects.
Industry Implications
1. CBD Products - The CBD products industry can take advantage of the trend by developing a wide range of benefit-focused gummies that address various wellness concerns.
2. Health and Wellness - The health and wellness industry can explore the trend of functional CBD gummies to create innovative products that promote overall well-being and specific health benefits.
3. Natural Sleep Aids - The natural sleep aids industry can tap into the trend by offering CBD gummies with sleep-inducing ingredients that provide an effective and soothing alternative for those struggling with sleep issues.