Tajín is the unofficial flavor of the summer and 7-Eleven is getting in on the trend with the debut of its new Mangonada Donut with Tajín Seasoning.
If you've visited Mexico, you may have tried Mangonada (also known as Chamoyada), which is a spicy-sweet summer drink that combines mango sorbet or mango-flavored shaved ice with lime juice, and chili powder. Now, 7-Eleven has taken the popular drink and transformed it into the tasty new Mangonada Donut with Tajín Seasoning. This pastry consists of a honeymooner donut filled with a mixture of both mango and chamoy, and then topped with a sprinkling of Tajín seasoning and sugar. The result is a sweet, savory, and slightly spicy flavor profile that will "tantalize even the boldest taste buds."
Mexican Seasoning-Sprinkled Donuts
7-Eleven is Adding a New Mangonada Donut with Tajín Seasoning
Trend Themes
1. Fusion Flavors - Combining traditional Mexican flavors with classic donuts introduces an innovative blend that appeals to diverse palates.
2. Spicy-sweet Products - Offering products that merge spicy and sweet flavors meets the demand for unique and adventurous taste experiences.
3. Cultural-inspired Snacks - Drawing inspiration from popular cultural beverages like Mangonada shows an adaptive approach to snacking appeals.
Industry Implications
1. Food-and-beverage - The food-and-beverage industry can leverage cultural flavors to create novel products that attract curious consumers.
2. Convenience Stores - Convenience stores can capitalize on trending ethnic flavors to differentiate their product lineup and attract foodies.
3. Dessert Innovation - The dessert industry can explore cross-cultural inspirations to develop unique treats that stand out in a competitive market.