I adore this video for Fever Ray’s debut single "If I Had a Heart." The song is awesome, but the video is even better, an amazing theatrical piece of direction which totally rocks my world.
It opens with a spooky procession through water led by a burning touch, and gets increasingly strange. Empty swimming pools filled with dead bodies, singing skulls, murder victims, and strange artifacts all give the impression of a strange macabre circus.
Macabre Music Videos
Explore the Spooky World of Fever Ray in "If I Had a Heart"
Trend Themes
1. Macabre Visuals in Music Videos - Opportunity for musicians to create shocking, theatrical pieces of direction in their music videos.
2. Theatrical Art Direction in Film and TV - Opportunity for filmmakers and TV producers to incorporate macabre and shocking art direction into their projects.
3. Interactive Halloween Attractions - Opportunity for companies to create interactive experiences that simulate the creepy and macabre world of music videos.
Industry Implications
1. Music and Entertainment - New trend for musicians and video directors to explore the macabre in their visual content.
2. Film and Television Production - New opportunity for filmmakers and TV producers to add a touch of macabre art direction for shock and awe.
3. Halloween and Haunted House Attractions - New opportunity for companies to create immersive experiences that capture the shocking and creepy world of music videos.