Welcoming Plant-Based Butcheries

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Love Handle is a First-of-Its-Kind Destination in Singapore

Love Handle is a newly opened vegan concept store in Singapore that sells a full range of alternative meats, condiments, and plant-based dairy products. Complete with a "meat" counter and a deli-style dine-in space, the location is a spot to pick up innovative meatless and dairy-free alternatives and prepared dishes. The meatless destination caters to vegans and non-vegans alike with a friendly atmosphere that invites people in. Love Handle is focused on serving delicious food first and the fact that everything offered is vegan is a secondary piece of information. Co-founder and CEO Ken Kuguru says, "Love Handle products, including our plant-based meats, dairy products and condiments, are very much for meat-eaters. That’s because our curation and innovation departments only approve plant-based proteins which check off the '100% Meaty' checkbox."

A selection of raw, marinated and prepared plant-based meats are available on-site, including items from brands like Impossible and TiNDLE.
Trend Themes
1. Plant-based Meat Market Expansion - The concept of plant-based butcheries offers a disruptive innovation opportunity by catering to the increasing demand for meat alternatives in the food industry.
2. Innovation in Manufacturing Plant-based Proteins - The emergence of alternative meats, condiments, and plant-based dairy products presents an opportunity to disrupt traditional meat and dairy industry supply chains.
3. Meatless Convenience and Deli-style Dining - The introduction of plant-based butcheries with dine-in spaces offers a disruptive innovation opportunity by providing meatless food concepts that target vegans and non-vegans alike.
Industry Implications
1. Food Retail Industry - The plant-based butcheries trend emerges as a disruptive trend in the food retail industry, offering disruptive innovation opportunities to cater to the increasing demand of meatless alternatives.
2. Alternative Protein Industry - The expanding market for plant-based meats, dairy products and condiments presents an opportunity for innovation in the alternative protein space.
3. Quick Service Restaurant Industry - The emergence of meatless convenience and deli-style dining offers a disruptive innovation opportunity for the quick service restaurant industry by providing innovative plant-based options for a growing market.

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