The second installation in the genre-bending spy franchise 'Kingsman', called 'Kingsman: The Golden Circle,' is set to come out later this year. Ahead of the sequel's release, 20th Century Fox, the studio behind the film, combined it with another one of it's spy-based properties. However, the results aren't nearly as gory or thrilling as one might expect.
To promote both Kingsman: The Golden Circle and 'Archer,' the animated comedy series that spoofs the spy genre, 20th Century Fox has released an animated sketch that shows the two franchises' main characters in a chance meeting. The short opens on Eggsy Unwin running to safety in the Kingsman suit shop before running into Sterling Archer, who promptly lambastes him in his show's sarcastic, cutting style.
Crossover Spy Cartoons
'Archer' and 'Kingsman: The Golden Circle' Appear Together in This Short
Trend Themes
1. Cross-franchise Branding - Combining two or more franchises to promote each other using cross-over content.
2. Animated Promotions - Using animation to promote films, TV series, and other franchises across multiple media channels.
3. Humorous Cross-breeding - Mixing two franchises with different tones and styles to create comedic content with viral potential.
Industry Implications
1. Entertainment - Opportunities for studios and networks to promote their franchises through cross-over content to reach new and diverse audiences.
2. Advertising - Potential for brands to partner with relevant franchises to produce cross-over content for their marketing campaigns.
3. Animation - Opportunities for animators to work on cross-over content that blends the aesthetics of multiple franchises to create new and exciting content.