The 'Trending Tweens' infographic looks at kids on social media, including a look at how the sites are being accessed and which ones are the most popular.
Kids of Generation Z were practically born with smartphones and tablets in their hands and grew up with the Internet. This infographic points out that because of this, 95% of kids between the ages of 12 - 17 use the Internet and 81% are on social media. Kids between the ages of eight and 12 revealed that "Facebook was a website used by parents and not themselves," and only 8% of kids between the ages of 12 - 17 use Twitter.
The infographic comes from FashionPlaytes, a site where girls can create custom clothing, play dress-up games online and gather with other like-minded tweens.
Online Tween Infographics
This Graphic Looks at Kids on Social Media and How They Use It
Trend Themes
1. Generation Z Internet Usage - Opportunity to develop age-appropriate online platforms and content for Generation Z.
2. Social Media Engagement Among Tweens - Potential to create safe and interactive social media platforms specifically designed for tweenagers.
3. Shifting Preferences Away From Facebook and Twitter - Possibility for developing alternative social media platforms that cater to the changing preferences of tweens.
Industry Implications
1. Online Platforms for Generation Z - Entrepreneurial prospects for developing online platforms that cater to the digital interests of Generation Z.
2. Child-friendly Social Media - Opportunity to create age-appropriate and secure social media platforms for pre-teenagers.
3. Interactive Fashion and Gaming for Tweens - Innovation potential to merge fashion and gaming in online platforms tailored specifically for tweens.