The Kettle Brand Spicy Pimento Cheese chips have been announced by the brand just in time to coincide with football season to provide consumers with a deliciously cheesy option to enjoy when watching the game or tailgating.
The chips are part of the brand's Tailgate Edition product range and feature the distinct flavor of spicy, cheesy flavor of pimento cheese dip in every bite. The snack chips are a limited time offering that will arrive this fall in 184-gram bags priced at $5.29 and are perfect for consumers to pick up to keep on hand for when guests stop over.
Vice President of Salty Snacks Marketing at Campbell Snacks Nick Hammitt spoke on the Kettle Brand Spicy Pimento Cheese chips saying, "Kettle Brand is known for crafting bold chips with innovative flavors that always stand out. Our newest Spicy Pimento Cheese delivers exactly that. We are excited to give people something new to snack on just in time for tailgate season."
Spicy Cheese Snack Chips
Kettle Brand Spicy Pimento Cheese Chips Arrive This Fall
Trend Themes
1. Limited-edition Snacking - Brands are increasingly launching limited-edition snack products to drive excitement and urgency among consumers.
2. Spicy Flavor Innovation - The creation of new and unique spicy snack flavors aims to cater to adventurous taste buds and differentiate products in a crowded market.
3. Tailgate-themed Foods - Companies are developing products specifically for popular events like tailgating to tap into seasonal and event-based consumer spending.
Industry Implications
1. Snack Foods - The snack foods industry is seeing a surge in creative flavor profiles as companies attempt to stand out in a competitive landscape.
2. Seasonal Consumer Goods - Seasonal consumer goods are leveraging specific events such as sports seasons to release themed products and capture timely market interest.
3. Gourmet Food - The gourmet food industry is embracing bold and innovative flavors to enhance the premium snack experience for discerning consumers.